WPP raises net sales outlook again on strong client spending

2022.08.05 09:26

FILE PHOTO: Branding signage for WPP, the largest global advertising and public relations agency at their offices in London, Britain, July 17, 2019. REUTERS/Toby Melville

LONDON (Reuters) – WPP (LON:WPP), the world’s largest advertising group, upgraded its full-year net sales outlook on Friday as it expects robust spending by clients across many industries in the United States and Europe.

WPP now expects like-for-like net sales to grow 6%-7% in 2022, up from an already upgraded forecast of 5.5-6.5%, it said in a statement.

Net sales in the first half of 2022 jumped 12.5% to 5.5 billion pounds ($6.7 billion), it added.

($1 = 0.8233 pounds)

Source