While men wanted, women did: Empowering female creators with NFTs and crypto
2022.04.16 19:11
While men wanted, women did: Empowering female creators with NFTs and crypto
With the blockchain industry growing at lightspeed, businesses are actively and, even desperately, seeking out talent; and there just doesn’t seem to be enough manpower out there. Enter women — literally around 50% of the global population that has, so far, been heavily underrepresented in crypto. With most developers being men, it’s understandable this still dev-led space noticeably lacks female contributors, but as the industry surges, womanpower is needed.
And, so, women have begun slowly and steadily entering the crypto space and the world of nonfungible tokens (NFTs). While only an estimated 5% of women own NFTs, and 5-15% are creators or founders of collections, the impact of female-led NFT projects is profound. Unlike the mass of solely artistic projects, these female-led NFTs show a preoccupation with social activism and empowerment of women across the globe — a trend charged with the potential to create a new paradigm for more socially-beneficial use cases and models for the asset class.
Teodora Atanasova is a blockchain advocate with experience in crypto-related legal and investor relations. She graduated from the Vienna University of Economics and Business with a degree in international business law. Right out of university, Atanasova joined the Nexo team at the company’s inception, taking part in business development and investment strategies during its 2018 private token sale. She has had several roles while at Nexo and has mostly devoted her efforts toward building and generating partnerships for the company.
