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Walmart says it is not advertising on social platform X

2023.12.01 12:39


© Reuters. FILE PHOTO: A Walmart store is seen in Encinitas, California April 13, 2016. REUTERS/Mike Blake/File Photo//File Photo

By Siddharth Cavale

(Reuters) – Walmart (NYSE:) said on Friday it is not advertising on social media platform X, the latest brand to say it has dropped the Elon Musk-owned site.

“We aren’t advertising on X as we’ve found other platforms to better reach our customers,” a Walmart spokesperson told Reuters.

X did not immediately respond to a request for comment.

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