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Ulta Beauty lowers annual forecasts on slowing demand for beauty products

2024.08.29 16:36

(Reuters) – Ulta Beauty (NASDAQ:) cut its annual sales and profit forecast on Thursday, hurt by slowing demand for higher-priced cosmetics and fragrances at its stores.

The company’s shares have already fallen about 22% this year, were down 7% in extended trading.

Once pandemic related restrictions lifted in the United States, people initially splurged on affordable luxury products, particularly in the beauty category but with costs of living still remaining high customers are now even cutting back on cosmetics and skincare as well.

© Reuters. FILE PHOTO: People walk past an Ulta Beauty store in the Manhattan borough of New York City, New York, U.S., March 8, 2022.  REUTERS/Carlo Allegri/File Photo

The company forecast annual earnings per share between $22.60 and $23.50, compared with its earlier expectation of $25.20 to $26.00.

It sees annual net sales between $11 billion and $11.20 billion, versus prior expectations of $11.5 billion to $11.6 billion.



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