Cryptocurrency News

Starbucks teases Web3 rewards program to attract new customers

2022.08.04 10:45

Starbucks teases Web3 rewards program to attract new customers
Starbucks teases Web3 rewards program to attract new customers

Global coffee store franchise giant Starbucks (NASDAQ:SBUX) is looking to launch a new Web3 rewards program to attract and retain customers, according to its interim CEO Howard Schultz.

Speaking during the firm’s fiscal Q3 earnings call on Tuesday, Schultz noted that Starbucks will soon reveal a new Web3 “digital initiative” that will expand upon the company’s loyalty program:

Source

Related Articles

Leave a Reply

Back to top button