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McDonald’s to extend $5 value meal, Bloomberg News reports

2024.07.22 09:06

(Reuters) – Burger chain McDonald’s (NYSE:) would continue to offer $5 value meal at most of its U.S. restaurants beyond the initial four-week window, Bloomberg News reported on Monday citing a company memo.

McDonald’s meal offer kicked off on June 25 as promotions ramped up across fast-food chains seeking to attract cash-strapped customers.

About 93% of McDonald’s locations have committed to selling the value meal past the initial four-week period, according to the report.

The timetables would vary across the country, with some locations planning to make it available through August, the report added.

© Reuters. FILE PHOTO: The logo for McDonald's restaurant is seen in Arlington, Virginia, U.S., January 27, 2022. REUTERS/Joshua Roberts/File Photo

Rival Burger King, owned by Restaurant Brands International (NYSE:), was also running a $5 “Your Way deal” last month, while Wendy’s (NASDAQ:) had announced a $3 breakfast meal deal in May.

McDonald’s did not immediately respond to a Reuters request for comment.



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