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LVMH eying metaverse, but focus on “real products”, says CEO

2022.04.21 12:42

LVMH eying metaverse, but focus on "real products", says CEO
FILE PHOTO: A handbag manufactured at the Atelier Louis Vuitton is pictured during the inauguration in Vendome, France, February 22, 2022. REUTERS/Benoit Tessier/File Photo

PARIS (Reuters) – LVMH CEO Bernard Arnault said on Thursday his business empire was eying expanding into the digital “metaverse”, but stressed that the company still wants to sell “real products”.

“We’re looking closely”, said Arnault, but added that it was “not needed to rush”.

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