World

Harris launching campaign ads tying Trump to Project 2025

2024.08.28 08:34

By Steve Holland

WASHINGTON (Reuters) – Democrat Kamala Harris’ presidential campaign on Wednesday will launch an ad campaign attempting to tie Republican Donald Trump to Project 2025, a set of conservative policy proposals that the project’s participants hope Trump adopts if elected.

The Harris campaign said the first ad is being released in the run-up to Harris’ scheduled Sept. 10 debate against Trump to be broadcast by ABC.

Trump has tried to distance himself from Project 2025, even though many of his closest policy advisers are deeply involved.

The Harris campaign says the project is proof that Trump would adopt a series of authoritarian and hard-right policies if elected on Nov. 5.

The focus on Project 2025 will be part of a $370 million paid media campaign to run over the last two months of the campaign in several states where the election is likely to be decided.

Project 2025, detailed in a 900-page book, calls for a broad expansion in presidential power by boosting the number of political appointees and increasing the president’s authority over the Justice Department.

The project, among other things, also advocates a sweeping elimination of environmental regulations and a crackdown on programs to boost diversity in the workplace, which the project argues are broadly illegal.

Harris’ Project 2025 ad campaign begins this week on TV and digital across potentially decisive battleground states and the Palm-Beach-Fort Pierce media market in Florida.

© Reuters. Supporters holding signs wait for the arrival of Democratic presidential candidate and U.S. Vice President Kamala Harris and her vice presidential running mate Minnesota Governor Tim Walz, in Pittsburgh, Pennsylvania, U.S. August 18, 2024. REUTERS/Alan Freed/File Photo

Trump’s main residence is at his Mar-a-Lago club in Palm Beach.

Recent national polls have shown Harris building a small lead over Trump since she entered the race on July 21 following President Joe Biden’s decision to fold his campaign. The Reuters/Ipsos poll from late July showed Harris up by 1 point, 43% to 42%.



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